Apr 13, 2011

Sparta Commercial Launches Mobile Apps Program for Specialty Reports

Sparta Commercial Services, Inc. and its subsidiary, Specialty Reports, Inc., today announced the launch of www.SpecialtyMobileApps.com, the fourth and latest product offering by Specialty Reports, following Cyclechex.com, RVchecks.com, and CarVINreport.com, with the latter three exclusively dedicated to providing history reports for their respective types of vehicles.

Unlike its sister products that focus on vehicle history reports, SpecialtyMobileApps.com allows dealers to develop and manage their own mobile apps. Using the SpecialtyMobileApps.com content management system, dealers will be able to upload their preferred images and content to a dedicated server, and then “publish” the application to the appropriate Smartphone App Platform..

SpecialtyMobileApps.com is promoting its customizable mobile apps initially to powersports, RV, auto, and boat dealers. SpecialtyMobileApps will enable dealers to notify their customers about new models and products, special events and promotions, service appointment scheduling, warranty and maintenance requirements, recalls, and more. Dealers will also be able to have their mobile apps designed and built by the experts associated with SpecialtyMobileApps.com if they do not have the internal resources to create their own mobile app.

For a limited time, the introductory price to powersports, RV, auto and boat dealers will be a $999 development fee, plus a monthly subscription fee of $99.

“For all those dealers in the industries we’re initially focusing on who want to take their dealerships to the next level of advanced communications technology, SpecialtyMobileApps is a major step forward,” said Anthony Havens, CEO of Sparta and Specialty Reports. “We can provide them with the ability to communicate and interact with their customers in a manner that is rapidly gaining attention and acceptance in the broad marketplace at a cost that is considerably lower than most other sources for mobile apps today. We’re excited about this new development, and we’re confident that SpecialtyMobileApps.com will be popular with both the dealers and their customers.”

Sparta Commercial Services, Inc. is a New York-based, nationwide financial services company offering financing and leasing products to consumers and retail powersports dealers. Sparta also serves municipal and governmental agencies nationwide with its Municipal Lease Program, which offers financing for essential equipment for the law enforcement and emergency response communities.